GRAPHIC DESIGN

Businesses come in all shapes and sizes, and so do the marketing needs of each one. Some companies need a full-blown advertising agency with a team of copywriters, graphic designers, and media buyers. Others can get by with a freelance graphic designer to help them out with a specific project. So how do you know whether you need professional graphic design services? 

Let's take a look at some common scenarios: 

If you need a comprehensive advertising campaign with ads, a website, and social media content, you'll need a full-service team that will have copywriters, graphic designers, and media buyers on the ready to create a cohesive marketing strategy and execute it flawlessly.

If you're a new business or rebranding an existing business, you'll need to work with a professional graphic designer to create a strong brand identity. Branding includes: 

• Developing a logo; 
• Designing business cards and other marketing materials; and 
• Creating a style guide to ensure that your brand is consistent. 

A good website is essential for any business, and if you don't have the time or expertise to design one yourself, you'll need to hire a professional. A web designer will create a site that's not only visually appealing but also easy to navigate and optimized for search engines.

If you need help creating a logo, designing a brochure, or putting together an advertising campaign, you can hire a freelance graphic designer to help you out. Getting help with your marketing materials is a cost-effective option for small businesses that don't need full-time design services.

If your website is looking a little dated, or if you have made changes to your business that need to be reflected on your website, you should hire a web designer to update it for you. An updated website design can grow your business by offering increased professionalism, intentional aesthetics, and greater ease of use for your clients and customers. 

If your pitch deck is in need of a refresh, or if your business has undergone changes that warrant updating your presentation materials (maybe a potential new business pitch for investors!), you should consider hiring a professional designer. A polished and updated pitch deck can elevate your business by conveying professionalism, captivating aesthetics, and improved clarity of your message to potential investors, partners, and clients.